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Special Skills and Related Experience

  • Digital Strategy formulation, brand ecosystem devlopment and overall go-to-market stratgey integration
  • Strategic understanding of social Media platforms: Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, Vine, Foursquare, Tumblr, and Pinterest
  • Social listening and analytics tools such as: Thrive, Hootsuite, Tweetdeck, Topsy, Brandwatch, Radian6, Bottlenose, Unmetric, Geofedia, PostAcumen, etc.
  • Anlytics tools like Google Analytics as well as reading and reporting on proprietary analytics dashboards
  • Experience with consumer insights databases and other research tools: mTab, eMarketer, Mintel, MRI, Forrester technographics, GfK, etc.
  • Salesforce, Marketo and other major CRM automation systems
  • Wordpress, Thismoment, Mad Mimi, and other CMS tools
  • Graphic design tools: Adobe Photoshop, Illustrator and InDesign
  • Misc: Basecamp and other project management tools, Cision Point, etc.
  • Fluency with Microsoft Office (i.e. Word, Excel, PowerPoint, Outlook, etc.) as well as iWork (Keynote, etc.)
  • Both Windows and Mac Operating Systems (as well as proficiency with both iOS and Android mobile devices)

Professional â€‹

Info​​

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